BUS FPX 4802 Assessment 1 Project Proposal

BUS FPX 4802 Assessment 1 Project Proposal

Student Name

Capella University

BUS-FPX4802 Change Management

Prof. Name:

Date

CSR Meets Profit: Conflicts and Complements

Corporate Social Responsibility (CSR) policies are fundamentally centered around ethical practices and humane treatment. However, they are often closely tied to a company’s public image and financial performance, leading to conflicts between ethical behavior and profit-driven goals. While businesses inherently seek profitability, societal and internal expectations often impose ethical boundaries. The concept of “selfish altruism” illustrates this balance, where actions benefiting oneself indirectly aid others. For example, publicizing charitable actions—though seemingly self-serving—can still align with ethical practices. This principle underpins strategies like “cause marketing,” where CSR initiatives double as promotional campaigns. A historical example is the 7-Eleven “Endangered Species Cups” campaign of 1973, which combined charitable donations with marketing, though it sparked concerns over environmental costs outweighing the benefits.

Creating a socially responsible image often requires less effort than enacting real societal change, as perception can be easier to shape than meaningful impact. Corporate leaders are encouraged to prioritize genuine societal contributions over superficial marketing tactics. Ultimately, ethical actions directed toward social welfare not only serve humanity but can also enhance corporate reputations sustainably.

The Ethical Dilemma and Its Impact

At the core of modern corporate ethics lies the tension between profit maximization and labor exploitation. While the term “ethical dilemma” suggests a balanced debate, the profit-driven system often leans heavily toward perpetuating social inequities. Issues such as homelessness and child hunger stem more from resource misallocation than scarcity, reflecting the ethical shortcomings of this system. Such inequities are prevalent across all for-profit enterprises, creating challenges for stakeholders at every level.

The imbalance created by these practices underscores the need for businesses to reevaluate their priorities. Addressing these inequities requires systemic changes that focus on resource redistribution and equitable treatment, ensuring a fairer societal framework.

Ethical and Corporate Approaches

Resolving these challenges ethically involves broadening perspectives to national and global scales. While utilitarian principles may propose simplified solutions, they often fail to capture the nuances of complex ethical dilemmas. Regardless of the ethical framework adopted, prioritizing marginalized groups’ well-being is essential. Policies promoting democratic decision-making and shared ownership in corporations can help mitigate the harmful effects of profit-centered motives. For instance, redistributing profits more equitably among workers can foster sustainable and responsible business practices.

Addressing these systemic issues requires aligning corporate policies with societal interests. Such alignment benefits not only marginalized communities but also contributes to broader economic stability and ethical corporate governance.

Conclusion

A continuous emphasis on profit at the expense of societal welfare is unsustainable and intensifies existing disparities. Tackling these challenges necessitates a fundamental restructuring of economic systems to prioritize collective well-being. Without such reforms, widespread suffering and catastrophic outcomes may become inevitable.

Table: Key Aspects of CSR and Profit Dynamics

BUS FPX 4801 Assessment 4 Impact of Corporate Social Responsibility Policy

References

Sylvester, B. (2019, December 24). FACT CHECK: Are There More Than 633,000 Homeless People And 13.9 Million Vacant Homes In The US? Check Your Fact. https://checkyourfact.com/2019/12/24/factcheck-633000-homeless-million-vacant-homes/

BUS FPX 4801 Assessment 4 Impact of Corporate Social Responsibility Policy

Wikipedia Contributors. (2021, September 25). Cause marketing. Wikipedia. Wikimedia Foundation. https://en.wikipedia.org/wiki/Cause_marketing

BUS FPX 4801 Assessment 4. Impact of Corporate Social Responsibility Policy.