PM FPX 5332 Assessment 2 Staffing and Communications Management Plan

PM FPX 5332 Assessment 2 Staffing and Communications Management Plan

Student Name

Capella University

PM-FPX5332 Project Management, Planning, Execution, and Control

Prof. Name:

Date

Project Staffing Management Plan

Project Name: Cosmo Inc Marketing Strategy
Sponsor Name: Harold Living, CEO
Project Manager: Matthew Blackburn, Project Manager

Introduction:

Cosmo Inc.’s senior leadership has conducted a marketing analysis revealing that increased competition may negatively impact future earnings. As a company with a 33% market share in the wearable technology industry, Cosmo Inc. must respond to this competitive threat by developing innovative marketing strategies to expand its customer base and secure its position as a leading competitor in wearable technology, Internet of Things (IoT), mobile technology, and artificial intelligence applications. This initiative will necessitate updates to the company’s ERP and Marketing systems, along with new processes in customer service to support the release of new products. These updates will include establishing a feedback loop with the Marketing department to make necessary adjustments to the strategy. The project timeline for developing the new wearable technology is 10 weeks, followed by a six-month marketing campaign. The budget for this project is $150,000, with a rough order of magnitude (ROM) cost range between $112,500 and $262,500, which has already been approved with no need for further approvals.

Staff Management Plan

Staffing Acquisition and Needs:

The Project Manager is tasked with securing the necessary project resources, though departmental resources have already been allocated. It is essential for the aligned departmental leads to ensure full support of the project’s goals and objectives while maintaining the budget. Each resource is defined by their specific roles and responsibilities under the direction of the departmental lead.

Training Plan:

The training plan is an essential component of any project, ensuring that team members possess the necessary skills for success. In this case, all project team members are already equipped with the required skills and competencies, so no additional training will be needed.

Organizational Chart:

To maintain order and structure, the organizational relationship between the roles has been outlined in a visual chart depicting the top-down hierarchy of the project team.

Responsibility Assignment Matrix (RAM):

The Responsibility Assignment Matrix (RAM), specifically a RACI chart (Responsible, Accountable, Consult, Inform), will be used to clarify roles and responsibilities for both internal and external team members. According to the Project Management Institute (2017), a RACI chart is a valuable tool for ensuring the clear assignment of roles.

RACI Key:

• R: Responsible – Executes activities to achieve the task
• A: Accountable – Owns the quality of the deliverable and approves work done by Responsible
• C: Consulted – Provides subject matter expertise
• I: Informed – Receives information about the task

Project Timetable:

Various project management tools like Excel, MS Project, Jira, and Rally are used to keep the project on schedule. A Gantt chart has been set up to track project tasks, deadlines, and responsibilities. The tasks have been reviewed to maximize efficiency and avoid duplication of effort.

Project Communications Plan

Project Name: Cosmo Inc Marketing Strategy
Sponsor Name: Harold Living, CEO
Project Manager: Matthew Blackburn, Project Manager

Introduction:

The following objectives will guide the communication strategy:

• Provide structured feedback opportunities for stakeholders
• Ensure transparency in decision-making, roadblocks, barriers, and changes
• Keep stakeholders informed of project updates, including timelines, budget, decisions, risks, and opportunities

Stakeholders:

• Harold Living, Project Sponsor & CEO: Needs regular updates to provide strategic direction and financial support.
• Matthew Blackburn, Project Manager: Requires all project communication to manage the project effectively.
• Alexa Echo, Marketing Director: Needs communication to develop and adjust the marketing strategy in coordination with other departments.
• Dave Ramsey, Finance Director: Requires updates on budgets to ensure financial accuracy.
• Sherry Shelton, I.T. Director: Needs updates to coordinate the delivery of the wearable tech, systems integration, and dashboards.
• Rob Miller, Customer Service Director: Requires information to prepare the customer service department for the product release.
• Jason Borne, Legal Director: Needs updates to ensure all legal and regulatory concerns are addressed.

Topic Areas:

• Budget: Potential changes may impact capital from other areas of the organization.
• Resourcing: Impacts multiple departments across the organization.
• Marketing: Key pillar alongside I.T., involves the development and implementation of the marketing strategy.
• I.T.: Involves product development, technology integration, and dashboard creation, also a key pillar with marketing.
• Legal: Regulatory compliance is critical to the project’s success.
• Timelines: Shifts in project timelines could have a significant organizational impact.

Communications Matrix:

References:

Project Management Institute. (2017). A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Sixth Edition / Agile Practice Guide Bundle (Vol. Sixth edition). Project Management Institute.

PM FPX 5332 Assessment 2 Staffing and Communications Management Plan